The jury is always out when it’s time to rate how good or bad a year it was. For Misa Narrates, 2017 has been a good one. From collaborations to increased viewership, 2017 has been grand! Creating in digital space comes with no handbook and hardship. Even so, the digital creative scene has scene amazing successes this year. Below are a few moments worth remembering!
The A1 goes to SAA
It doesn't matter who says no because God keeps saying yes, and now I'm SO PROUD to announce: #TheA1onSAA! 😱
— Moyin Oloruntoba (@TheRealMoyin) November 13, 2017
First of all, the A1 TV reached a major milestone of 1 million views! They also hosted their first event. But their big win came in November. Moyin Oloruntuba’s dream isn’t just star high, it’s flying in the sky too! After teasing at an announcement, the Nigerian content creator and entertainment presenter announced that the A1 would be available in-flight on SAA aircrafts. This is a first for #YouTubeZA!
SA’s top fashion influencer for #EditionByWoolworths
Significantly, Live Mag’s influencer competition brought fresh(er) faces to fashion. Coupled with the ongoing conversation about#OpenTheIndustry, this campaign was perfect. After styling looks using pieces from Edition by Woolworths, influencers put their style to the test. In the end, from more than 700 applicants, Naki Tshivashe came out on top!
The internet loves Loeries
MAJOR NEWS ALERT 🍾 Last year we had the the pleasure of being a part of the amazing #LibresseSA campaign #VaginaVarsity. A month long "course" aimed at breaking taboos and myths that result in the misinformation about Women's health and specifically the Vulva (Vagina). We shot so much content in just two days and fast forward to the present and the campaign has been nominated for TWO #CannesLions 🙌🏾 The campaign is nominated in the Glass Lion category (the first Africans to ever be nominated in this category) and the Cyber category. Congratulations goes out to @networkbbdo, @zootee_studios and the amazing @anne_hirsch. We ready to celebrate whenever you are 💃🏽😬
Nwabisa Mda, Thembe Mahlaba, and Bongeka Masango are the womxn of Pap Culture. As can be seen they brought their infectious good vibes to Libresse’s Vagina Varsity. The campaign did so well that it won a Silver Loerie Award at this year’s ceremony. Even more, the campaign was nominated for two Cannes Lions!
From time to time social media was depressing for womxn in 2017. Every other day there seemed to be another missing poster. Given that, Lusanda, alongside Andre de Jager and Ayesha Kaprey, replied with Snatched! The campaign creates awareness and protects internet users against human trafficking. Lusanda’s win of this year came when she was awarded a Gold Loerie!
Microwave Boys win The Freshest Takeover
— Miller Genuine Draft (@MGD_SA) December 4, 2017
The Microwave Boys premiered February 15. Every week Larry Nhlane, founder, Sipho Muchindu, and Sphaka Ngonyama amuse viewers with comedic social commentary. From hosting Cassper Nyovest to appearing on MTV Base and VUZU, 2017 has been a huge success! Bearing this in mind, Chrismas must have come early because they won the MGD Take Over competition.
REconnected meets the world
Better known for her hot-takes on the fashion industry, Red debuted her work in Europe this spring. SUBS is a series on subcultures and stereotypes in South Africa. The first episode aired at the 2017 Fashion Film Festival Milano in Italy. In addition, REconnecteD TV became a Program Partner at the 2017 Caribbean Fashion & Arts Feature Festival.
Zande reaches 1,000 subscribers in six months
THE BEGINNING: 01/06/2017
— Zande Zonke (@Zandechannel) June 1, 2017
Digital space is highly unrepresentative of local cultures. But Yolisa Poswa, Mphumzi Nontshinga, Snegugu Ngwenya, and Qiqa Maboza took #YouTubeZA by storm. Zande‘s English and Xhosa content engages with the lived experiences of Xhosa youth. For them to reach 1,000 subscribers in under a year is unheard of; but they did it, and they’re showing no signs of slowing down.
Menzi Mcunu, SA’s best dressed man
Menzi dons suit pants with the ease that most people wear jeans. Not to mention, the 21-year-old has been growing his brand, Afrocentric Gentlemvn, since 2014. On top of his style, he is a founding member of Cape Town’s Afrodandy Social Club. Being the youngest to win the award for GQ’s best dressed man was his “Lupita” moment.
Tony Mac, an Afrodandy on the rise
Tony is known for his photography and charity work. This year he joined Loux Ghebard and BeWooden in the creation of a wooden bow tie. In addition, he co-founded of the Afrodandy Social Club. While he has been featured on multiple platforms, most noteworthy a feature was in the 2017 edition of We Are Dandy.
Representation in media
We wanted to pause from everything to stop and say THANK YOU 🙏🏿 We hit a huge milestone in our business earlier this week and it's thanks to everyone continuing to spread the word about TONL. •••• Be sure to make an account at www.tonl.co so you can have access to the world's most diverse images. •••• #tonl #thankyou #diversity #diversestockphotography #stockphotography #entrepreneurlife #africansinbusiness
Competition is important, but collaboration is always best. TONL is the brainchild of Nigerian-American Karen Okonkwo and Ghanaian-American Joshua Kissi. The blogger-photographer duo noticed people of color were missing from stock photographs. Representation is important; and a lack thereof erases POC in media. With this in mind, Karen and Joshua made magic this year.
Digital entertainers meet traditional media
Casting newsflash: @MosheNdiki will be hosting the new season of @Mzansimagic's dating show #Uyang’thandaNa? when it returns in January. He's also debuting as Prince on #TheQueenMzansi this month. #MzansiMagic pic.twitter.com/aTFowHNzGT
— TVSA (@officialtvsa) December 7, 2017
We first met Moshe after he accidentally deposited his rent money in the wrong bank account. Ever since, he’s kept the public entertained and joyful. While he comedic relief for many, he is an artist first. 2017 peaked for the young actor with the announcement of his new roles on The Queen and Uyang’thandaNa!
I’m so excited for this… Soooooo
— CONSTRUCTION GALZ🍒 (@Pharoahfi) December 1, 2017
Fareida Metsileng, aka Pharoahfi, is one of SA Twitter’s resident laugh-makers. We were proud when she landed her gig on MTV Bases’s Newsish; but she has since outdone herself. She recently announced her new show, #MTVTop50 to the world! Going from comedic videos online to your own show is major! And she did it with a million dollar smile.